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Wakefield Research Partners
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Does sponsorship work?
Select your partner: Why we choose one partner in each category
8 Great Sponsorship Ideas
Can’t Miss Recall for Sponsorship Activation
The Digital Media Value of Title Sponsorships & Promotions
Brand Amplification: The True Power of the Team’s Logo & Use of Marks
What does it take to reach high partnership recall?
Brand preference: Why regard relevance differentiation and trust matter
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